With the pandemic driving a digital and workout boom during 2020, the at-home fitness sector was one of the zeitgeist categories featured in USA Today’s annual "10Best" Reader’s Choice awards. And LES MILLS On Demand, offering thrilling science-backed workouts across 13 popular programs, proved most popular in the public vote, beating out nine other 10Best finalists to take top spot.
LES MILLS On Demand gives members access to 1000+ online workouts including some of the world’s most popular classes like BODYPUMP™, BODYCOMBAT™, and BODYBALANCE™, which are taught in over 21,000 leading gyms around the world. The platform features a variety of strength, cardio, HIIT, dance, flexibility, and other classes, led by highly-trained expert presenters who motivate, inspire, and change lives through fitness. Each ranging from 15-55 minutes, the workouts are powered by science, and proven to get results.
"The digital fitness boom is helping to break down barriers to fitness for people you might not typically see in the gym and that’s really exciting," said Jean-Michel Fournier, CEO, Les Mills Media.
"More than six million people each week enjoy the thrill of Les Mills workouts – which are powered by science and deliver world-class results – and our community continues to grow.
"Being selected by USA Today’s readers as the 'Best At-home Workout for 2020' is a tremendous honor for our team and we’ll now double down our efforts to help more people get active and create a fitter planet."
The initial nominees were chosen by a panel of fitness and wellness experts, partnered with 10Best editors. The top 10 winners were then determined by popular vote by USA Today readers. For the full results, check out here.
Media contact: Michelle Moore, Involve, mmoore@getinvolve.com
About Les Mills
A global leader in group fitness programming, Les Mills has been providing people with innovative ways to exercise for over 50 years. Les Mills is the creator of 20 science-backed group fitness programs, including BODYPUMP (weights), BODYCOMBAT (martial arts), RPM™ (indoor cycling), LES MILLS GRIT™ (30-minute high-intensity interval training) and the revolutionary immersive cycle experience, THE TRIP™. LES MILLS workouts are delivered by 140,000 certified instructors in 21,000 clubs across 100 countries and are available for at-home exercisers via the LES MILLS On Demand streaming platform. Every week, millions of people get fit with Les Mills.